Jaume Monés Mendoza
Global Creativity Manager
Fly with me
“Would you get on a hot air balloon whose pilot lacks enough flight experience? So why would you leave your communication in inexpert hands? The success of a campaign depends on being relevant, notorious, persuasive and memorable. And that can only be achieved in 2 ways: With plenty of money to spread the message until it reaches the audience's mind or with creativity to reach their heart at first chance. The more creativity, the less investment. But creativity must be accurate. Good ideas fly high and far. Bad ones can make you crash.”
Flight hours
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Creative Direction
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Brand Strategy
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Copywriting
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Art Direction
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Graphic Design
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Corporate Identity
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Branding
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Creative Suite
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Web-App UI Design
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Product Prototyping
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3D Design
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Experience
25+ years as a Creative in national and multinational advertising agencies.
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Clients
Throughout my career I've worked for 50+ brands: Bagués, Barcelona'92, BBVA, Bertelsmann Group, Buckler, Casa del Libro, Codorniu, DeBolsillo, Dockers, Fisher Price, Freixenet, Freudenberg, Giró, González Byass, Havana Club, Heineken, JVC, Kaliber, La Caixa, La Vanguardia, L’illa, MACBA, Mango, MNAC, MSF, Nestlé, Nutrexpa, Panrico, Pastes Gallo, Plaza & Janés, R Cable, Raimat, Samsung, Torres, Winterthur, Yamaha, Zzz-zzz...
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Awards
Cannes Lions, One Show, Clio Awards, D&AD, London Festival, Eurobest, Epica, New York Festivals, Echo Awards, Effie, El Sol, FIAP, CdeC...
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Languages
- English (TOEFL): Read, spoken and written.
- Español (nativo): Leído, hablado y escrito.
- Català (nadiu): Llegit, parlat i escrit.
- Swahili: Hakuna wazo hata kidogo.
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References
Neil French, Luis Bassat, Tham Khai Meng, Ángel Sánchez, Ramiro Eduardo, Camil Roca...